Virgin: a cultural revolution
When it took over Virgin Stores in 2001, Lagardère Services became a major player in the specialised cultural leisure retail sector. The Group has expanded Virgin's operations throughout France, and has already opened more than thirty multimedia culture stores that receive more than 11 million visitors a year.

          Places of enchantment
The legendary flagship Virgin Megastore on the Champs-Élysées in Paris is famous for its striking interior that occupies an area of 4,000 square metres!
A total of 3 million people a year, average age 29, visit this temple to music, films and books, which resounds to the cultural rhythm of the French capital and beyond.

          Culture, service included
Virgin opens the doorway to culture in all its forms and attracts music, book and film lovers. It's a place to meet friends, come up to speed with what's new, and talk to enthusiastic sales assistants; 40% of customers are regulars, with 3 out of 10 coming every week!

          Ongoing events
Visits from musicians and singers, concerts, book and album signings… there's always something going on to the beat of what's happening on the cultural scene. Among the artists who've visited Virgin are leading figures from the world of music and literature.

          Virgin: looking to the future
A considerable place is given to publications and visuals in the form of music, books, CDs, DVDs and computer games that cater to everyone from beginners to avid enthusiasts. The full range of products are on display and accessible for customers to try out: earphones to listen to any record in the racks, previews of films, video game demonstrations, as well as broadcasts of programmes on the in-house Virgin TV Channel throughout the day.

          Travel and culture: a successful partnership
Mindful of the needs of the travel sector clientele it knows so well, Lagardère Services Group is now combining the commercial know-how it has gained with Virgin to create new medium-size (100 to 300 m2) concepts in a large number of airports and stations around the world, catering to passengers in a hurry who know what they want.

          PAYOT bookstores in Switzerland
PAYOT Libraire, the leading chain of bookstores in French-speaking Switzerland (with more than a quarter of the market share) became part of Lagardère Services Group in 1990.
12 Libraire PAYOT stores are located in the centre of 9 major Swiss metropolitan areas. Thanks to the innovative new concept developed with Lagardère Services, each store now holds a leading position in its area. The accent is on looks and functionality, with comfortable seating and desks for easy consultation, helpful well-informed staff, and a selection of between 35,000 and 130,000 books - everything that readers need.

          The FURET DU NORD: an institution in northern France!
It's impossible for anyone living in northern France not to have heard of the Furet du Nord, a network of specialised bookshops with stores in almost every town in the region.
With the largest of its 12 stores located in Lille, the Furet du Nord is one of the region's most dependable trademarks!